Why is it important for businesses to use SEO (search engine optimization) strategies to help their sites get found?
A 2012 survey by SearchEngineLand.com found that 85% of U.S. consumers use the internet to find the products and services they need. The internet is the research tool of choice for consumers and businesses today. That means it’s imperative for your website to be optimized for search.
If you aren’t doing everything you can to improve your search rankings, then you might as well close your doors because your potential customers will not be able to find you. That’s why search engine optimization (SEO) and helping businesses get found is at the center of every strategy we employ.
There are several types of SEO practices that can be performed to help your site. On-page attributes are those factors that are associated with each web page. These can be easily corrected and include items such as keywords, meta descriptions, page titles, and alt tags.
Off-page attributes can impact your search rankings, as well. Being listed correctly in the many search engines and directories, for example, are important off-page attributes that need maintaining.
Organic search engine techniques include the content on your site, and regularly updating and adding to it. Social Flair uses content marketing strategies such as blogging and podcasting with strategically selected social media to enhance your website’s ranking for related Google, Yahoo and Bing searches.
Finally, social media plays a role in building enhanced search rankings, as well. It can not only deliver more traffic to your site, but the strategic selection of social media sites indexed by Google can reward websites with better rankings.
We use a three-pronged, integrated approach that delivers enhanced search rankings over time. Our SEO package includes the following:
Call us at 513-237-5530 tolerant how SEO is at the center of everything we do.